Who this is for
Brands whose recognition depends on being seen rather than named: apps, drinks, apparel, tools, games, and any product where the mark is doing the work.
Service
Logo clipping
Brand presence inside creator-posted clips: logo placement, overlay rules and on-screen brand context applied consistently across a campaign.
Logo clipping is a campaign in which your brand mark travels with the clip. Participating creators apply an approved logo or overlay treatment to campaign posts, so brand presence is consistent even though the footage, hooks and accounts differ.
Approved source libraryInterview master · 48:12 · rights confirmedRights confirmedCaptions supplied
- “The part everyone skips”
- “Three minutes that changed it”
- “Why that answer is wrong”
- “The full exchange”
- TikTok9:16 · sound on
- Instagram Reels9:16 · safe margins
- YouTube Shorts9:16 · under 60s
- 16:9 or 9:16 · text framing
One approved file is cut into vertical clips with their own hooks and runtimes, formatted for each platform, then published by participating creators.
Source content you provide
Logo files with clear space rules, colour variants, approved placements, and the footage the overlay will sit on. Vector or high-resolution transparent files are required.
What Elevate creates
An overlay specification creators must follow: position, size range, opacity, duration on screen, safe areas away from platform interface elements, and which variant to use on light or dark footage.
- Campaign stageScoping, live, or closing the reporting window
- Delivery progressMeasured against the goal agreed at scoping
- Approved submissionsOnly reviewed posts enter the campaign record
- Platform distributionWhich platforms the approved posts landed on
- Recent activityNew submissions and review outcomes as they happen
- Top performing submissionThe single clip carrying the most tracked views
Campaign activity, review decisions and delivery progress sit together instead of being reconstructed from messages and screenshots.
How distribution works
The specification travels with the campaign brief, so hundreds of independent posts carry the same brand treatment without a central editor touching every file.
Step-by-step workflow
01 Brand assets and placement rules supplied. 02 Overlay specification written. 03 Specification published with the campaign brief. 04 Creators publish compliant clips. 05 Review checks placement as well as content. 06 Approved activity reported.
What Elevate manages
The overlay specification, distribution of the approved assets, and review of placement compliance alongside the usual guideline checks.
| Platform | Discovery model | What it rewards | Format |
|---|---|---|---|
| TikTok | Discovery feed | Hook variation and volume | 9:16 · sound on |
| Instagram Reels | Visual and social | Clarity and share reasons | 9:16 · safe margins |
| YouTube Shorts | Search and suggested | Evergreen, long lived clips | 9:16 · under 60s |
| Live conversation | Framing text around the clip | 16:9 or 9:16 |
What you provide
Approved logo files, clear-space and colour rules, misuse examples, and any placement that is never acceptable.
How reporting works
Reporting covers approved submissions, platform split and tracked views for the period. Brand-recall or awareness lift is not claimed, because this campaign does not measure it.
Is this a fit?
Strong fit: a distinctive mark and footage with room for an overlay. Weaker fit: dense on-screen footage where an overlay would obstruct the content, or brand rules that forbid third-party placement.
Questions about this
A placement that covers the subject or collides with platform interface elements can. The specification exists to keep the mark visible without taking the frame.
Give your content more paths to travel.
The Elevate Team will look at your source material, audience, platform fit, timing and rights, then recommend a next step.
Book a Call with the Elevate Team