01 Provide approved content
One piece or a library, supplied with the rights confirmed and anything off limits named.
How it works
How a clipping campaign works
Follow approved content through campaign setup, creative variation, creator publishing, submission review and reporting.
Every Elevate campaign runs the same five stages: you provide approved content, the campaign is defined in writing, participating clippers create and publish, every submission is reviewed, and approved activity is reported for the agreed window.
- Approved contentYou supply footage and confirm rights
- Campaign definedGuidelines, platforms and review criteria written
- Clippers publishParticipating creators post from their own accounts
- Submissions reviewedEach post checked against the guidelines
- Activity reportedApproved posts and tracked views for the window
02 Define the campaign
Approved source, platforms, posting guidelines, creative requirements, review criteria and reporting objectives are written down before anything is published.
03 Clippers create and publish
Participating clippers build their own interpretations and publish from their own accounts. Participation is campaign-specific.
- Campaign stageScoping, live, or closing the reporting window
- Delivery progressMeasured against the goal agreed at scoping
- Approved submissionsOnly reviewed posts enter the campaign record
- Platform distributionWhich platforms the approved posts landed on
- Recent activityNew submissions and review outcomes as they happen
- Top performing submissionThe single clip carrying the most tracked views
Campaign activity, review decisions and delivery progress sit together instead of being reconstructed from messages and screenshots.
04 Elevate reviews submissions
Each post is checked against the guidelines and approved, returned for changes, or rejected with a reason.
05 Performance is reported
Approved activity, tracked views, platform split and delivery against the agreed goal are reported for the stated window.
Give your content more paths to travel.
The Elevate Team will look at your source material, audience, platform fit, timing and rights, then recommend a next step.
Book a Call with the Elevate Team